YouTube Blues for ADA too?

After Warner Music Group’s recent announcement concerning the removal of all WMG content from YouTube, industry insiders are asking what effect this policy will have on Alternative Distribution Alliance, WMG’s indie label distributor? Can we expect ADA to make a similar motion by requesting all its partner labels it distributes to pull their content from the online video site as well? And will ADA-distributed labels comply? The video site is now a widely-used marketing/promotion tool. What’s certain is that we can expect the rocky relationship between major labels and YouTube to continue in the new year. Stay tuned…